THE TARGETING OR SOLICITATION PHASE OF THE TRADE AGREEMENT LIFE CYCLE HAS SOME KEY REQUIREMENTS THAT VERIPERFORM PROVIDES IN SIMPLE POINT AND CLICK APPLICATIONS
Step #1 is to identify your target. If you are a Buyer looking for trade agreements, you are looking for a party or parties that furnish the products you need. VeriPerform provides access to a full stable of foodservice vendors across all product segments. If you're a Seller looking to place trade agreements, VeriPerform provides access to thousands of operator buying groups and locations. Step #2 is to exercise a Letter of Participation or LOP. VeriPerform provides an on-line form provides both buyers and sellers a clear set of terms and conditions. Once the deal is struck, VeriPerform manages the execution and subsequent payments based on the performance of the agreement terms. Step #3 allows you and respondents to your RFP to negotiate a final agreement via an on line work space until reaching final terms at which time it can be electronically signed.
FOR FOODSERVICE VENDORS PARTICULARLY, BUT FOR OPERATORS AS WELL, AN AGE OLD QUESTION IS WHETHER THEIR TRADE AGREEMENTS ARE PERFORMING IN THE MANNER THEY WERE MEANT TO PERFORM. VERIPERFORM PROVIDES THE ANSWERS.
VeriPerform provides not simply a look in the rear view mirror, but a real time snapshot of how the trade agreement is performing at every level of the consolidated purchasing supply chain. From the Member or Group level, all the way down to that Member's locations. Even more remarkable, it identifies to all of the stakeholders where the non-performance is occurring and what needs to change in order to get in compliance. With proper setup by the subscriber, there's an automated email alert system that generates direct and specific email alerts to the parties in the supply chain that are out of compliance and what action they should take to get into compliance. A closed loop system that manages performance without all of the traditional analyses by managers and their staffs.
GAINING NEW SALES OPPORTUNITIES, AKA, MARKETING, IS A CHALLENGE TO ALL SUPPLY CHAIN PARTICIPANTS. VERIPERFORM MAKES IT EASIER THROUGH ITS MARKETING & PROMOTION TOOL KIT.
VeriPerform provides vendors with a complete tool kit for launching and tracking marketing campaigns as well as spot promotions. The events can be specifically targeted to select parties or foodservice segments or more broadly to a geographic area. Together with the vendor's ability to create and manage pricing and allowances for their complete product line, the VeriPerform marketing kit puts the user in charge of market growth initiatives. VeriPerform provides the marketer with the ability to form their own mailing lists with the application as well as to pull from the industry master data that VeriPerform secures and manages. This puts a very deep data set at the marketer's fingertips without the sometimes exorbitant price that securing outside databases entails. Finally, what good is it to have trade agreements in place if you can't reach out and "touch" the actual end-user? VeriPerform activates a transparent supply chain where all stakeholders are on the same team.
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